bury me in this dress

Last June 17, I was invited to the launch of Globe’s flagship store. The celebration was held at Ayala Museum and attended by some of the country’s movers and shakers. Over hor d’oeuvres, the night’s lovely host presented to us the idea behind the flagship store.

Globe aims to bring digital lifestyle closer to the people and with the flagship store dubbed as The Store, they are doing just that. No longer do we have to look at dummy phones on display and just guess if a phone’s performance is good or not. At the flagship store, customers can actually try the working demo units to gage if a particular cellphone fits his lifestyle. Besides cellphones, the flagship store has other gadgets and accessories on display and retail. Products by well-known international brands such as Skullcandy, Ed Hardy, iFrogz, Golla, XtremeMac, and Golla are available there.

Designed by award-winning architectural firm Public Design Group, the edgy flagship store is divided into 2 areas: Inner Core and Outer Core. The inner core is called the Shop Zone and it is in this area where the working phones are on display. There is also an iPad which costumers are free to touch and try. The outer core is called the Service Zone and in this area, there is a self help area where independent customers experiencing technical problems can go to and try to solve their tech problems using an interactive touchscreen system. Of course, customers may also approach support staff. Also in this area are the Express Service, for fast transactions of account modifications and subscription plans, Customer Service and Cashier.

After the presentation, famous walking tour guide Carlos Celdran gave us a tour of The Store and treated us to historical trivia about Greenbelt and Makati Business District. I must say The Store is impressive. It is well lit and the vibrant colors make The Store inviting to enter.

After the tour, Globe treated us to a performance by Taken By Cars. There was also a raffle for the latest mobile phones.

It was a memorable night for everyone, most especially to Globe. I would like to extend my congratulations to Globe for the launch of their flagship store.

Globe’s The Store is located in Greenbelt 4, Makati.

P.S.

I am giving away a signed Sarah Geronimo CD and the Globe 2GB USB dongle I received during the event. If you want to join, head over to Mukhang Pera.

Tags: Carlos Celdran, Globe, launch, Taken By Cars, The Store

This entry was posted on Monday, June 21st, 2010 at 12:56 am and is filed under Around the Metro, Events. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.